AI Visibility Benchmark

How BASF compares with ExxonMobil Product Solutions

BASF was cited in 4 of 177 answers about PP compounds, compared with 5 for ExxonMobil Product Solutions. The gap was widest on questions about using and processing the material or product, with ExxonMobil Product Solutions cited more often.

At a glance

BASF

ExxonMobil Product Solutions

Rank #84 / 177 answers

Rank #65 / 177 answers

Citations

Answers that link to a company-owned website as a source.

2.3%

2.8%

View breakdown

Citations by Buyer journey
Buyer journey	BASF	ExxonMobil Product Solutions
Learn	0 / 12	0 / 12
Compare	4 / 96	0 / 96
Validate	0 / 27	1 / 27
Procure	0 / 20	1 / 20
Use	0 / 22	3 / 22

Citations by AI engine
AI engine	BASF	ExxonMobil Product Solutions
Perplexity	2 / 60	1 / 60
ChatGPT (OpenAI)	2 / 60	3 / 60
Google (AI Overviews)	0 / 57	1 / 57

BASFExxonMobil Product Solutions

Answers are measured for each company at each stage. Missing data is excluded from the calculations and charts.

Rank #71 / 177 answers

Brand mentions

Answers that mention the company by name.

0.6%

View breakdown

Brand mentions by Buyer journey
Buyer journey	BASF	ExxonMobil Product Solutions
Learn	0 / 12	0 / 12
Compare	0 / 96	0 / 96
Validate	0 / 27	0 / 27
Procure	0 / 20	0 / 20
Use	1 / 22	1 / 22

Brand mentions by AI engine
AI engine	BASF	ExxonMobil Product Solutions
Perplexity	0 / 60	0 / 60
ChatGPT (OpenAI)	0 / 60	0 / 60
Google (AI Overviews)	1 / 57	1 / 57

BASFExxonMobil Product Solutions

Answers are measured for each company at each stage. Missing data is excluded from the calculations and charts.

Ranks among comparable companies in PP compounds.

Which PP compound suppliers support automotive part prototyping?

1 / 1

0 / 1

Google (AI Overviews) · Brand mentionsMentions

Which plastics are suitable for durable household appliance components?

1 / 1

0 / 1

ChatGPT (OpenAI) · Citations

How should I select a polypropylene compound for a washing machine component?

1 / 1

0 / 1

ChatGPT (OpenAI) · Citations

+2 other questions

Where BASF has more appearances on at least one measured platform or measure.Request to see more

Which manufacturers produce polypropylene compounds in the United States?

1 / 1

0 / 1

Google (AI Overviews) · Citations

Which PP compound suppliers help take automotive parts into series production?

1 / 1

0 / 1

Google (AI Overviews) · Brand mentionsMentions

What impact and heat resistance data should I compare for automotive PP compounds?

1 / 1

0 / 1

Perplexity · Citations

+3 other questions

Where ExxonMobil Product Solutions has more appearances on at least one measured platform or measure.Request to see more

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About the research

Each market was measured separately using market-specific questions across the buyer journey. Data was collected between 5–9 October 2026 using English-language prompts targeting the US geography across Google AI Overviews, ChatGPT and Perplexity. Results from repeated runs were pooled; citations and brand mentions were calculated separately. Missing responses were excluded, and comparisons include only engines with measurements for both companies.

In total, 60 questions across 6 markets were run (360 questions), producing approximately 1,900 responses and identifying 1,852 companies. The “who leads where” prompts shown are a subset of this research data.

All results underwent human review before publication. This is not an exhaustive market ranking. For methodology questions, or to report an issue with the data or report, please contact stefan.finch@graph.uk.

How BASF compares with ExxonMobil Product Solutions

Citations

Brand mentions

Where BASF leads

Where ExxonMobil Product Solutions leads

Explore top PP comparisons

What next?