AI Visibility Benchmark

How Colortech Inc. compares with LyondellBasell

Colortech Inc. was cited in 3 of 300 answers about Masterbatch, compared with 34 for LyondellBasell. The gap was widest on questions about checking performance and suitability, with LyondellBasell cited more often.

At a glance

Colortech Inc.

LyondellBasell

Rank #133 / 300 answers

Rank #134 / 300 answers

Citations

Answers that link to a company-owned website as a source.

1.0%

11.3%

View breakdown

Citations by Buyer journey
Buyer journey	Colortech Inc.	LyondellBasell
Learn	0 / 25	0 / 25
Compare	1 / 120	16 / 120
Validate	0 / 60	9 / 60
Procure	0 / 35	4 / 35
Use	2 / 60	5 / 60

Citations by AI engine
AI engine	Colortech Inc.	LyondellBasell
Perplexity	1 / 180	23 / 180
ChatGPT (OpenAI)	1 / 60	7 / 60
Google (AI Overviews)	1 / 60	4 / 60

Colortech Inc.LyondellBasell

Answers are measured for each company at each stage. Missing data is excluded from the calculations and charts.

Rank #103 / 300 answers

Rank #416 / 300 answers

Brand mentions

Answers that mention the company by name.

1.0%

5.3%

View breakdown

Brand mentions by Buyer journey
Buyer journey	Colortech Inc.	LyondellBasell
Learn	0 / 25	0 / 25
Compare	0 / 120	4 / 120
Validate	0 / 60	6 / 60
Procure	0 / 35	3 / 35
Use	3 / 60	3 / 60

Brand mentions by AI engine
AI engine	Colortech Inc.	LyondellBasell
Perplexity	1 / 180	5 / 180
ChatGPT (OpenAI)	1 / 60	4 / 60
Google (AI Overviews)	1 / 60	7 / 60

Colortech Inc.LyondellBasell

Answers are measured for each company at each stage. Missing data is excluded from the calculations and charts.

Ranks among comparable companies in Masterbatch.

What should I check when using stabiliser masterbatch in recycled polyethylene outdoor products?

1 / 1

0 / 1

Google (AI Overviews) · Citations

Which formulation partners help scale coloured automotive plastic parts into production?

1 / 1

0 / 1

Google (AI Overviews) · Brand mentionsMentions

+1 other question

Where Colortech Inc. has more appearances on at least one measured platform or measure.Request to see more

What are the limitations of masterbatch compared with ready-compounded cable materials?

3 / 3

0 / 3

Perplexity · Citations

What dispersion data should I check when selecting carbon-black masterbatch for PE cable jackets?

3 / 3

0 / 3

Perplexity · Citations

+18 other questions

Where LyondellBasell has more appearances on at least one measured platform or measure.Request to see more

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About the research

Each market was measured separately using market-specific questions across the buyer journey. Data was collected between 5–9 October 2026 using English-language prompts targeting the US geography across Google AI Overviews, ChatGPT and Perplexity. Results from repeated runs were pooled; citations and brand mentions were calculated separately. Missing responses were excluded, and comparisons include only engines with measurements for both companies.

In total, 60 questions across 6 markets were run (360 questions), producing approximately 1,900 responses and identifying 1,852 companies. The “who leads where” prompts shown are a subset of this research data.

All results underwent human review before publication. This is not an exhaustive market ranking. For methodology questions, or to report an issue with the data or report, please contact stefan.finch@graph.uk.

How Colortech Inc. compares with LyondellBasell

Citations

Brand mentions

Where Colortech Inc. leads

Where LyondellBasell leads

Explore top Masterbatch comparisons

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