AI Visibility Benchmark

How Kent Elastomer Products compares with Kraton

Kent Elastomer Products was cited in 3 of 240 answers about Thermoplastic elastomers, compared with 6 for Kraton. The gap was widest on questions about using and processing the material or product, with Kent Elastomer Products cited more often.

At a glanceKent Elastomer Products

Kraton

Rank #203 / 240 answers

Rank #96 / 240 answers

Citations

Answers that link to a company-owned website as a source.

1.3%

2.5%

View breakdown

Citations by Buyer journey
Buyer journey	Kent Elastomer Products	Kraton
Learn	0 / 40	3 / 40
Compare	0 / 64	1 / 64
Validate	0 / 64	2 / 64
Procure	0 / 36	0 / 36
Use	3 / 36	0 / 36

Citations by AI engine
AI engine	Kent Elastomer Products	Kraton
Perplexity	3 / 180	4 / 180
ChatGPT (OpenAI)	—	—
Google (AI Overviews)	0 / 60	2 / 60

Kent Elastomer ProductsKraton

Answers are measured for each company at each stage. Missing data is excluded from the calculations and charts.

Rank #66 / 240 answers

Rank #48 / 240 answers

Brand mentions

Answers that mention the company by name.

2.5%

3.3%

View breakdown

Brand mentions by Buyer journey
Buyer journey	Kent Elastomer Products	Kraton
Learn	0 / 40	0 / 40
Compare	0 / 64	1 / 64
Validate	0 / 64	2 / 64
Procure	0 / 36	5 / 36
Use	6 / 36	0 / 36

Brand mentions by AI engine
AI engine	Kent Elastomer Products	Kraton
Perplexity	5 / 180	4 / 180
ChatGPT (OpenAI)	—	—
Google (AI Overviews)	1 / 60	4 / 60

Kent Elastomer ProductsKraton

Answers are measured for each company at each stage. Missing data is excluded from the calculations and charts.

Ranks among comparable companies in Thermoplastic elastomers.

Which US TPE compounders develop grades for medical tubing?

K3 / 3

0 / 3

Perplexity · Citations

Which tubing manufacturers support medical TPE extrusion trials?

K2 / 3

0 / 3

Perplexity · Brand mentionsMentions

Where could Kent Elastomer Products improve?

Discuss where Kent Elastomer Products appears, where competitors lead, and which buyer questions to prioritise.Request a private briefing

What are the benefits of TPE in automotive components?

3 / 3

K0 / 3

Perplexity · Citations

Which producers supply SEBS base polymers to TPE compounders in the US?

3 / 3

K0 / 3

Perplexity · Brand mentionsMentions

Which TPE suppliers provide material test data for automotive interior applications?

1 / 1

K0 / 1

Google (AI Overviews) · Citations

+3 other questions

Where Kraton has more appearances on at least one measured platform or measure.Request to see more

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About the research

Each market was measured separately using market-specific questions across the buyer journey. Data was collected between 5–9 October 2026 using English-language prompts targeting the US geography across Google AI Overviews, ChatGPT and Perplexity. Results from repeated runs were pooled; citations and brand mentions were calculated separately. Missing responses were excluded, and comparisons include only engines with measurements for both companies.

In total, 60 questions across 6 markets were run (360 questions), producing approximately 1,900 responses and identifying 1,852 companies. The “who leads where” prompts shown are a subset of this research data.

All results underwent human review before publication. This is not an exhaustive market ranking. For methodology questions, or to report an issue with the data or report, please contact stefan.finch@graph.uk.

How Kent Elastomer Products compares with Kraton

Citations

Brand mentions

Where Kent Elastomer Products leads

Where Kraton leads

Explore top TPE comparisons

What next?